Weight Watchers New Year’s Day advert
Weight Watchers are running one of the longest adverts on British television, simultaneously on commercial channels, between 6.30pm and 7pm on January 1 2012. The advert was announced in the media so that coverage could start before the advert. The advert (three minutes and 10 seconds long) is fronted by Alesha Dixon who has never [...]
Read more »The Dukan Diet – What’s it all about?
The Dukan Diet, The Harcombe Diet, low carb diet, high protein diet, Carole Middleton Dukan, Atkins, weight loss, Jenni Murray Dukan
Read more »Weight Watchers ProPoints plan – what’s it all about?
Weight Watchers put out a press release “embargoed to 1st November 2010″. The press release that I saw had two pages – each page looked like it was designed to fold into a two sided postcard. One page was called “The SCIENCE behind the Weight Watchers ProPoints Plan” and the other was called “The Weight [...]
Read more »Weight Watchers works – according to a study funded by Weight Watchers
“One pound of fat contains 3,500 calories. To lose 1lb a week you would need to cut out 3,500 calories from your overall weekly nutritional requirements, this equates to needing a deficit of 500 calories a day.”[i] (Zoe Hellman, Weight Watchers dietician) This is the formula believed by Weight Watchers, NICE, the NHS, the Department [...]
Read more »Skinny Bitch & French Women don’t get fat
These blog posts got lost in the growing posts on this site! Lily1 posted (January 13, 2010 at 11:06 pm) Hi Zoe I am generally interested in nutrition and there were two books I have seen before that I wondered if you had ever come across and if so what your view was: 1. Skinny [...]
Read more »My Big Fat Diet Show – end result
I really have enjoyed this mini series of 4 programmes and will miss the women who have made it such fun. Anna Richardson has been brilliant throughout also. The last in the series aired on Thursday 14th January and the final weight loss was impressive: Bev lost 12lbs; Lissy lost 9lbs; Gail lost 8lbs; Pam [...]
Read more »Low Calorie/Low Fat Diets
Low calorie diets are essentially low fat diets. They work on the basis that fat has approximately 9 calories per gram and carbs have approximately 4 and, therefore, if you cut out fat from your diet (or reduce it dramatically) you are automatically reducing your calorie intake. We then have the same problems that we [...]
Read more »About a blog
Hi there – I just wanted to let people know that I have removed a blog from this section. It upset a few people and it was not intended to do so and I apologise for any offence caused. I blog most days and did what I thought was a fairly standard blog about another [...]
Read more »A review of The Atkins Diet
The vast majority of diets are trying to get people to eat less (i.e. fewer calories). They are based on the idea that, if you eat less, your body will use up fat reserves in place of the missing energy. If only this were true! The body will first and foremost make you hungry, to [...]
Read more »Get Waisted Miracle Cream – puh-lease!
Reported in the Sunday Papers today – apparently desperate dieters are rushing to snap up the latest ‘miracle’ product – a cream that promises to melt away fat. Debenhams say that there has been a 200% rise in sales following reports that one WeightWatchers tester (yes one) had lost an inch from her waist. Far [...]
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